Land Rover Begins Production of Range Rover Evoque Series

Series production of the long-anticipated Range Rover Evoque began on Monday, July 4, at Land Rover�s Halewood plant. The �baby Range� has already raked in 18,000 advance orders from customers in more than 170 countries worldwide, and is expected to contribute to the UK economy with a � 2 billion annual export value, along with another � 2 billion spent on UK suppliers.
"The Evoque is an incredibly exciting vehicle that joins a product range which across both of our brands is the strongest we have ever had � and it fits in perfectly" commented Dr Ralf Speth, Jaguar Land Rover Chief Executive Officer.
In order to build the Evoque, the company had to more than double Halewood�s workers, to over 3,000 employees, with 75% of its production destined for export.
The Evoque is just the first in a (quite ambitious) program of 40 new products that parent company, Jaguar Land Rover, plans to implement in the next five years. To achieve its goals, the automaker plans to invest � 1.5 billion annually in developing new models, engines and technologies.

PHOTO GALLERY

Read more In Cars