Audi A1 Production Reaches 100,000 Units in its First Year

The Audi A1 premium supermini is proving to be a flying success for the brand with the four rings. Just after a year from launch and without the car being sold in the all-important North American market, the 100,000th A1 rolled off the assembly line at Audi�s plant in the Forest district of Brussels in Belgium.

To mark the occasion, Audi invited King Albert II of Belgium to visit the facility with the German firm�s boss Rupert Stadler taking on the role of the tour guide.

�We are very honored that the King of Belgium has taken such a great interest in Audi and that he has visited our plant,� said Rupert Stadler. �The Forest site has been part of the Audi family � and the Company�s success story � for four years now. With the Audi A1, Audi Brussels is making a major contribution to the dynamic growth of our brand.�

Audi acquired the Brussels plant from VW in 2007 and has since poured roughly �300 million to bring it up to date.

It is believed that Audi�s future plans for the A1 include the presentation of all-wheel drive Quattro model(s) and more sportier editions such as the S1.

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