Friday, June 10, 2011

2015 Toyota Prius Design Study

As part of last year�s Toyota Design Internship, industrial designer Eric Leong produced this interesting take on the fourth-generation Toyota Prius for the year 2015.
By acknowledging that wind resistance is one of the key factors in improving vehicle economy, Leong�s Prius III hybrid is extremely slippery. Described by the designer as moving, �through [the wind], not into it�, this design study channels air over its surface through a series of vanes.
And there are some nice little design touches as well such as the wraparound glasshouse, one-piece windscreen and roof and the transparent wing mirror arms / turn indicators.
There�s something about this design study; it reminds me of ItalDesign�s concepts of the 1980s and 1990s. You can check out our gallery of images below or leave a comment if you wish.
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