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It now again weighs its options to introduce its Mini model in India priced at Rs. 20 lakh. The small car model will be imported as a completely built unit which will make it pricier by Rs. 9-10 lakh as compared to other models in its segment. In spite of its exorbitant pricing for a small car, BMW is hopeful for its luxury small car and plans to introduce it in India which remains one of the most price sensitive markets in the world.

�The Rs 20-lakh price tag would be Rs 9-10 lakh higher than the highest priced car in the segment. We need to assess if there is a market for such cars. We also need to convince our dealers that additional investment they make would fetch returns if we have to launch the car in India,� said BMW India president Peter Kronschnabl after launching BMW X6 in Kolkata.

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