SkodaAuto India, a fully owned subsidiary of SkodaAuto a.s., Czech Republic and one of the most promising automobile companies in India, today announced, launch of the 1st SUV in its product line - The Skoda Yeti.
Borrowing from the illustrious Skoda lineage, the Yeti integrates some of the best solutions from each model in the Skoda range to offer a unique mix of safety, functionality and comfort in a signature modern exterior and interior design. The highly anticipated YETI, Skoda's international best seller is attractively priced at 14.98 lakhs (Ex Showroom Maharashtra).With the launch of Skoda Yeti, SkodaAuto India expands its product range and hence catering to a wider target audience. Ever since the first showcase of the Skoda Yeti at the AutoExpo early this year, the Skoda Yeti has captured the imagination of auto enthusiasts and customers alike.
The Skoda Yeti has all the makings of a cult car in India as it offers comfort & ride quality of a premium sedan while offering fun, technology & functionality of a premium SUV. The smartly priced Skoda Yeti will attract India's young and increasingly auto-enthusiastic consumers by offering additional technology and multi-role capability.
SkodaAuto India has received numerous customer enquiries even before the commercial launch of the car. One of the most interesting aspects of the response is that customer enthusiasm for Skoda Yeti is spread nationally and not restricted to a particular region unlike the traditional SUV market.
Speaking on the launch, Thomas Kuehl, Board Member & Director, Sales & Marketing, SkodaAuto India said, "It has always been Skoda's endeavor to offer unmatched driving experience, and the new Skoda Yeti is a perfect testimony of this. The Indian consumer will truly get to experience a capable off roader combined with the adaptability of a compact SUV and comfort of a premium sedan for the first time. The Yeti will create a NEW SUV segment between the existing premium and low cost offers.
This unique proposition together with an unrivaled price point gives us the confidence that the Skoda Yeti would attract a new host of customers and reiterate the brand loyalty amongst the existing customers. We are very proud to state that our Yeti will reliably transport its passengers not only to work but will be a pleasant and reliable companion on trips for fun and active relaxation."
He further added "In the compact SUV segment, the Yeti has set new standards internationally, due to its off-road design features, high quality materials, intelligent ergonomics and outstanding equipment. We are confident that Skoda Yeti will alter the perspective associated with traditional SUVs that consume more fuel and emit high emissions and offer a completely new SUV concept for India.
It is positioned as a capable and an accomplished SUV that reflects the �go anywhere' attitude of the owner and his/her will to succeed. The positioning statement (The Right of Way) resonates with the determination to succeed against all odds and the belief that nothing can stop the willing from attaining their goals."
The Skoda Yeti is powered by a 2.0 Litre TDI CR engine, which generates maximum power of 140 bhp at 4200 rpm. The fully synchronized six-speed manual transmission gives complete power and control to the driver.
The high-pressure direct injection technology system promises optimized performance, great mileage of 17.67Kmph as per ARAI, combined with excellent. Skoda Yeti is a proud proof that even an SUV can achieve low consumption and emissions.
Source: SkodaAuto India
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